THE ROLE OF CHATGPT AND AI CHATBOTS IN PERFORMANCE MARKETING

Key Benefits of Using Performance Marketing SoftwareUsing performance marketing tools can help businesses maximize their return on investment. They provide a centralized view of all marketing activities, making it easier to track and optimize campaigns.For example, if a campaign is showing a high click-through rate but low conversion rates, it can

Understanding Customer Journey Analytics in Performance MarketingPerformance marketing involves using data-driven tactics to promote products or services in a variety of ways. The ultimate goals are to drive conversions, customer satisfaction, and loyalty.It’s important to identify your success metrics up front. Whether you want to understand how